Customer experience (CX) used to be fairly straightforward. Offering a quality product was to offer a quality experience. Now, to deliver on CX is to consider a broader, much more complex customer journey.
Learn what frog's Creative Director, Ian Lee, has to say about How to Use Convergent Transformation to Build Customer Loyalty and Drive Business Growth.
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frog is a global design and innovation consultancy. For 50 years we have helped organizations envision bold futures and design, build and scale innovative new businesses and consumer experiences.